The VII Scientific-Pedagogical Conference on Innovation and Sustainability will take place on October 23 and 24, 2025. This edition aims to create a space for discussion and reflection on innovation anda sustainability, cross-cutting and multidisciplinary topics that are crucial both in the organizational context and from other perspectives.
This event will publish a book of proceedings with an ISBN.
Contact
Program
Online sessions October 23, at:
https://zoom.us/j/94312891462?pwd=ILnBLdbjVFXiSbTC8A5IgCdU0Cgxm9.1Br Time | Pt Time | October 23 |
10:30 | 14:30 | Opening session |
11:00 | 15:00 | Session 1 – Moderator: Duarte Xara Brasil |
Deu Match ou Não? O Retorno da Rainha do Bumble e os Desafios de Reinventar o Namoro Online Darlini Girardi | ||
Entre a Lealdade e a Profissionalização: Os Dilemas de Linete Albertina na Casa Lusitana (Rede de Culinária Portuguesa) Glauber Melo | ||
Entre o Algoritmo e o Quadro: O Dilema do Uso da Inteligência Artificial na Formação em Administração de Marketing Marcos Aurélio Gonçalves | ||
Thomas Cook Laura de Caeiro | ||
12:30 | 16:30 | Session 2 – Moderator: Cristina Galamba Marreiros |
Refilável, Auditável, Desejável? O dilema de marketing verde da Natura em 2025 Marcos Aurélio Gonçalves | ||
Trajetórias Cruzadas - Decisões e Desafios na Transição de Carreiras Arthur Barbosa da Silva | ||
Xeque? Qual seria sua jogada nessa partida? Darlini Girardi |
Online sessions October 24 at:
https://zoom.us/j/97312328556?pwd=kTeNIBgAmhMxuRx8JgzOO5YLkLkpQI.1Br Time | Pt Time | October 24 |
12:00 | 16:00 | Session 3 – Moderator´: Leonor Vacas de Carvalho |
"De Resíduo a Ouro Líquido”: O Dilema da AVO entre Crescimento e Regeneração Mayara Pellenz | ||
FEA: Cartuxa Tinto Colheita - Subir o Preço ou Cultivar a Escassez? Rute Carrageta Ginja | ||
O que as Empresas Podem Aprender com um Incêndio em Termos de Gestão: O Legado do Hotel Marambaia Crisanto Soares Ribeiro | ||
Domando o Leão - Quando o Talento Desafia a Cultura Heron Colzani | ||
13:30 | 17:30 | Closing ceremony – Round table discussion Moderator: Leonor Vacas de Carvalho e Duarte Xara-Brasil “A Importância dos Casos para Ensino em Sala de Aula na Era da Inteligência Artificial” Pedro Dioniso (ISCTE-IUL, Portugal), Sidnei Vieira Marinho e Anete Alberton (Univali, Brasil) |
We invite students, researchers, and teachers to participate in this event, in an informal sharing environment that allows for discussion and collaboration to create knowledge.
Submissions until September 15, 2025.
Works will be considered on the following topics:
The works to be submitted can have one of two formats:
The evaluation of the works will be conducted in a double-blind review. Reviewers will classify the works on one of four levels:
Download the template for submitting Case Studies (here) or the template for submitting Communication (here).
You can consult and disseminate the call for papers here.
Submission here.
Contact
jsustenta25@uevora.pt
Opening of submissions: June 1, 2025
Deadline for submission of papers: September 15, 2025
Evaluation of submitted papers: by September 30, 2025
Announcement of results: October 3, 2025
Registration deadline: October 15, 2025
Event date: October 23 and 24, 2025
Submission of final version of papers: by October 31, 2025, using the template available on the website, for the mail: jsustenta25@uevora.pt
Contact
jsustenta25@uevora.pt
Cristina Galamba Marreiros
Duarte Xara-Brasil
José Biléu Ventura
Leonor Vacas de Carvalho
Luísa Cagica Carvalho
Rui Quaresma
Sidnei Vieira Marinho
Contact
Cristina Galamba Marreiros, CEFAGE - Universidade de Évora
Duarte Xara-Brasil, Instituto Politécnico de Setúbal
Leonor Vacas de Carvalho, CEFAGE - Universidade de Évora
Sidnei Vieira Marinho, UNIVALI



